Anda belum Log-in!
Silahkan Log in
Selamat Datang di Portal Digital Content Publisher
Jumat , 26 April 2024
Perpustakaan sebagai jantung pendidikan tinggi di Indonesia, harus mampu memberi kontribusi yang berarti bagi pelaksanaan proses belajar mengajar di perguruan tinggi.
di-posting oleh imam pada 2020-09-04 09:54:40 • 352 klik
The Relationships among Service Quality, Customer Satisfaction, and Customer Loyalty in Library Services
disusun oleh Pribanus Wantara
Subyek: | Service Quality Customer Satisfaction Customer Loyalty Library |
Kata Kunci: | Service Quality Customer Satisfaction Customer Loyalty Library |
[ Anotasi Abstrak ]
The purpose of this study is to investigate the effects of service quality, customer satisfaction, and customer loyalty in the library of Trunojoyo University. In total, 204 participants students participated in this research. Questionnaires were used for data collection. Additionally, we employed the Structural Equation Modeling (SEM) method to test the causal relationship model. The results showed that the χ2 was 82.666 (degrees-of-freedom [df] = 62), and the overall goodness of fit index (GFI) was 0.943, indicating an empirically good fit with the model. The results of the study indicate that service quality and customer satisfaction are significantly and positively related to customer loyalty. Student satisfaction has found to be an important mediator between service quality and student loyalty. A clear understanding of the postulated relationships among the studied variables might encourage the library to figure out appropriate course of action to gratify students by providing better services in order to create a loyal customer.<br> Keywords: Service Quality, Customer Satisfaction, Customer Loyalty, Library <br> <a href="/jurnal/No. 1-IJEFI-2015.pdf">Download File Lengkap Disini</a>
Tanggal tercipta | : 2015-01-11 |
Jenis(Tipe) | : Text |
Bahasa | : Indonesia |
Pengenal(Identifier) | : TRUNOJOYO-Publikasi-21464138 |
No Koleksi | : 21464138 |
Download File Penyerta (khusus anggota terdaftar)
1. TRUNOJOYO-Publikasi-19844-21464138-No. 1-IJEFI-2015.pdf - 384 KB
Dokumen sejenis...
Tidak ada !
Dokumen yang bertautan...
- Perancangan dan Implementasi Sistem Informasi Manajemen Perpustakaan Umum Pemerintah Daerah Bangkalan
- Perancangan Aplikasi Sistem Informasi Pelayanan Sirkulasi Perpustakaan Universitas Trunojoyo Madura
- Peningkatan Kualitas Perpustakaan sebagai Pusat Sumber Informasi di Era Globalisasi
- Analisis kepuasan konsumen untuk meningkatkan kualitas produk dan jasa di Hibaru Optik Lippo Supermal Karawaci
- Layanan Perpustakaan berbasisi Teknologi Informasi
Kembali ke Daftar